Etsy is the best platform for selling handmade woodworking online. Here is how to get your shop set up and start making sales.
Setting Up Your Shop
- Choose a name that includes a keyword (e.g. “OakAndHandcraft” or “TimberHomeGoods”)
- Write a shop bio that mentions your woodworking process and materials
- Set your location β buyers like buying local handmade
Photography (The Most Important Factor)
Natural light is everything. Photograph your pieces near a window on an overcast day β soft, even light with no harsh shadows. Use a clean, neutral background. Show the piece in context (cutting board on a kitchen counter, shelf on a wall).
Pricing for Profit
Use this formula: (Materials cost x 2) + (Hours x your hourly rate) + Etsy fees (~12%). Do not undercut yourself β buyers on Etsy expect to pay for handmade quality.
What Sells Best on Etsy
- Personalised cutting boards (name engravings)
- Custom wooden signs
- Floating shelves
- Jewellery boxes
- Wooden picture frames


